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Archive for June, 2008

Your matches . . . in your workflow

What could be better than having web-wide visibility of your content? How about if it was integrated into your company’s workflow? We’re proud to announce the availability of our Match API, the first of many initiatives designed to make Attributor data and insights more actionable for your organization.

Here are a few examples of what you can do with the current Match API:

  • Plug the Match data into your CMS enabling your writers to see where their content is spreading across the blogosphere and social networks
  • Automatically check the originality of your content before it gets published
  • Join match data with your web analytics software to better understand the traffic each piece of content is driving back to your site

We’re eager for your input to drive what we build next. Some of the ideas include:

  • Provide source and match summary data to easily integrate into your daily/weekly/monthly management reports
  • Analyze licensee content usage across multiple dimensions on numerous 3rd party reporting packages
  • Send all the urls containing your content directly to the ad networks and get your fair share of the revenue pie

Want to learn more about implementing the Match API? Have an opinion on what we should build next? Drop me a line at tj<at>attributor<dot>com

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New release: Roles, External Remedies Match views

I’m pleased to announce the following improvements to the service — many of them directly driven by you, our customers.

  1. New Roles functionality that gives you the ability to assign either “read-only,” “read and send remedies and change licensee lists,” and “full control over other users” roles to users.
  2. Enhancements to the Match Details page which make sending and receiving Remedies easier
  3. Externally-accessible view of Source, Match, and Remedy requests so that recipients of Remedies can see the original and matched content in context.
  4. Support for wildcard characters in domain searches

Roles

Roles allows you to control what functions your colleagues can use. The basic roles are:

  • Viewer. Can only look at data, export, etc. No ability to change licensee/ignored site status, matching status, send Remedies, or modify account information
  • Manager: Able to do anything a viewer can do, plus send Remedies, change licensee/ignored site status, modify account information.
  • Administrator: Able to do everything a Manager can do, plus can assign roles to existing users.

Only Attributor can add new users, however. If you are ready to roll out Roles, please send a note to david-at-attributor-dot-com with a list of userID’s and role settings for each of your accounts.

(click on the pictures below to see them full-sized)

Roles -- available functions by role

Roles -- example users management panel

Match Details Page Enhancements

In place of the “Source” and “Match” cards, individual tabs have been implemented. In addition, we’ve added a tab for Remedies that enables you to see if a Remedy has already been sent for the match. This is particularly helpful if you have multiple Remedies users within your organization.

Also added here is a link to see all matches on this domain — essentially, this allows you to get to the Matches by Domain view without clicking the <back> button.

Match Details -- Major changes

Remedies detail from Match Details page

Match details snippet on mouseover

External Remedies Match Details

One comment we heard from a number of customers was, “Is there a way to show the recipients of my Remedies requests what I’m seeing?” Now there is. When recipients get a Remedy request on a particular match, the request will include a link back to a page where they can see the same Source, Match, and Remedies pages as are presented to you (minus the rest of the functionality). The feature also includes the ability for the recipient of the request to respond directly back to the sender of the Remedy, or to forward the Remedy request onwards to another party.

Wildcard Support in Domain Search

This feature allows you to look for a domain in the Match Domains search window without knowing the exact domain name. Supported Characters are:

  • ? — the question mark allows you to look for a single character wild card. Example: Yaho?
    • Returns “yahoo.com” and “yahom.com”
  • * — the asterisk allows you to look for more than one character wild card. Example: Yah*
    • returns “Yahoo.com” and “yahahah.com” and “yahyahyah.com”

As always, we’re eager for your feedback; please send all comments to david<at>attributor<dot>com. Thank you for your support!

–David

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Thanks for your feedback - we’re listening

As CEO, I review a lot of our internal performance metrics, from the number of daily matches found across 10,000 news sites to the frequency we crawl over 30 million blog pages.   But none is more important than customer satisfaction.  Here’s what you said in the recent survey and what we’re doing to improve.

First, thanks to everyone who completed the survey.  No one has an extra 10 minutes these days, but the responses are extremely helpful to help us prioritize what we work on next.

Two major themes emerged:

  1. We need to make it easier to isolate your biggest problem or opportunity areas. We’ve spent the 1st part of the year increasing the number of accurate matches for your content, and now you want us to help filter the most interesting ones to the top.    A match prioritization prototype has already been developed, the result of which you will be able to see soon when you log-in and in a handful of new reports we’re working on.
  2. We need to reduce the number of duplicate article matches. De-duplicating across 25 billion pages is a challenge, but we’re working on a way to do this without reducing our coverage.   This is a top priority for us.

Again, thanks for the feedback, and please don’t feel you have to save it for the surveys.  David is a great advocate for each of you in our product planning meetings, and you can always reach me at jbrock(at)attributor(dot)com.

~Jim

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